Your print business already has a way of working. You know the products you can produce, the choices customers need to make and the checks a job requires before it goes to press.
PressFlow helps you bring that knowledge into an online shop. It combines web-to-print software for WordPress and WooCommerce with the option of a fully tailored website design and build service.
You can add the plugin to an existing shop or work with us on a complete new website. Both routes put your products and ordering process at the centre of the project.
A print shop built around the way you sell
Standard ecommerce provides the foundations for products, accounts, payments and orders. Print often needs a more detailed specification.
A business card customer may need to choose stock, sides and finishing before comparing quantities. A banner customer may need custom dimensions. Another job might require a quote before you can offer a selling price.
PressFlow adds print-specific configuration and workflows to WooCommerce, helping customers describe the job they need within your website.
Product choices customers can understand
Grouped print options help organise the specification into useful steps. Visual choices and supporting descriptions can explain the alternatives, while the live job summary gives customers a record of their current selection.
Your business decides what is available and which combinations are valid. The configuration should represent your actual products, rather than leave the customer to interpret options you cannot produce together.
Editable basket jobs and saved choices support customers who need to revisit a specification before completing an order.
Pricing that reflects the product
Different print products need different pricing structures. PressFlow supports quantity pricing, specification matrices and area-based pricing, alongside other product pricing options.
That gives you ways to apply approved selling rules to products with fixed runs, combinations of specifications or custom dimensions. Quote-only products provide a route for work that needs individual assessment.
You remain responsible for the accuracy of prices, tax settings and product rules. Test representative jobs and boundary cases on staging before going live.
Read our guide to online print pricing.
Artwork and proofs stay connected to the job
An order is easier to manage when the specification, current artwork and customer decision are connected.
PressFlow includes labelled artwork files, revision history, versioned proofs and customer approval or change requests. Those tools help your team follow the file and proof history instead of working from a disconnected collection of attachments.
Your production review still matters. Staff should check the issues relevant to the job and be clear about what the customer is being asked to approve.
Explore a clearer proof approval workflow.
Support quotes and returning customers
Some customers are ready to buy immediately. Others need a reviewed offer, and returning buyers may want to repeat a familiar job.
PressFlow’s quote and repeat-order tools support those different routes. A repeat order should still reflect the current product configuration and selling price, with artwork reviewed according to your process.
That helps you build an online journey for both straightforward purchases and work that needs discussion.
Give your team a practical production view
List and Kanban views help organise print jobs, while assignment and daily planning support the team handling the work.
The useful question is what staff need to see next: the job specification, outstanding review, person responsible or planned production activity. Define that process alongside your software configuration.
PressFlow’s production tools sit within the wider shop workflow. If your project needs a particular external MIS or specialist prepress connection, discuss that requirement explicitly before agreeing the implementation scope.
Choose the plugin or a fully tailored website
The PressFlow plugin suits a business with an existing WordPress and WooCommerce shop or a developer arranging its implementation.
If you want a complete website, we also offer fully tailored design and build. We can shape the project around your brand, product range and customer ordering requirements, with the scope agreed before work begins.
A tailored project considers how the wider website communicates your business as well as how products are configured. The design, content structure and buying journey should work together.
See what to prepare for a bespoke print website.
A clear yearly plugin licence
The plugin licence is £499 per year excluding applicable tax, covering one live shop and one staging installation. Every built-in PressFlow feature is included, with releases and standard support during your paid term.
A fully tailored website design and build is quoted separately. Hosting, third-party services and other project costs should also be considered when planning your budget.
Compare the scope of the complete project, including what your team will handle and what you want us to deliver.
See whether PressFlow is the best fit for your shop
For printers choosing WordPress and WooCommerce, PressFlow brings together product configuration, pricing, artwork, proofs, quotes and production, with a choice of plugin implementation or a tailored website build.
The best way to assess the fit is to bring a real product and follow its requirements. Explore the customer ordering demo, review the features and talk to us about the parts of your business the shop needs to support.
Try the PressFlow demo · Explore the features · Discuss a tailored website
